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Join date: May 3, 2021
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May 22, 2017 ∙ 4 min
What you sell is not what your customers buy
We often assume that what we sell is the exactly what our customers buy, but it is not often so as we will see. If there is a mismatch...
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Dec 10, 2016 ∙ 2 min
To fix your shortcomings you have to know your customer
Having inferior product or service is not a goal for any company, but even the best organisation sometimes fails to deliver as planned....
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Ilkka Huotelin - Be Customer Smart
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